Louis Gump Intrapreneurship Full Interview
Please enjoy our fun interview with Louis Gump, author of "The Inside Innovator"!
See below for the start of our transcript from a really lively, rich conversation with Louis covering topics of workplace innovation establishing credibility, pitching your ideas internally, finding areas for contribution, and leading out of a sense of ownership (even when you are not in charge).
#Intrapreneurs -- fuel up for the journey ahead with this fantastic book: https://louisgump.com/
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Bill: “Welcome! We're here with Louis Gump -- author and all around great guy. He's been an intrapreneur as well as an entrepreneur, so Louis I think you've got such rich perspective with that experience. 🎓
I'll brag on you for a minute: you've you've built these cool, trailblazing mobile apps 📱 in early days of mobile apps at Weather Channel and CNN, you've been a GM at Cox media and and you've also served with the mobile marketing Association, most recently as the Global Chair. So you're building the community, you're doing what Seth Goden talks about in “Tribes” -- you're connecting people so that way your work can be amplified. 📈
Congrats as well! I saw just today on LinkedIn that your book has become a finalist (so we're rooting for you) in the Indie Book Awards. So congrats for that.” 🏆
Louis: “Thank you I'm really excited and I feel so fortunate to have worked with many great people and great companies over time.” 👏
Bill: “Your book looks really good too, man! I love that metallic sheen on the egg there. 🥚 How how did you pull that off?!”
Louis: “Oh, thanks and I appreciate you're showing that so you can really get a sense of it as if you were holding it yourself. You know, we were talking as a team about the book production and we wanted to have a really great reader experience and the starting place was looking at the content of the book and then based on the content of the book we came up with the layout of the cover. 📕 And once we talked about the layout of the cover, the question was how do we really make this just almost leap off the page and really show what we're trying to convey with this idea of hidden value inside. 🔑
I give credit to our graphic design team who came up with the idea. As soon as I saw it I thought oh yes let's do that.”
Bill: “It really is beautiful. I mean it's it's stunning and it is part of why I decided to start sending your book to all of my clients, because it looks really good. And I know a lot of people you know they get a free book in the mail they might not read it but it's going to look good and it's going to set a good impression!
So I guess I am judging your book a little bit by the cover, but as you've joked about — my copy here is just marked up like every page. I've got notes and notes ..."
