Intrapreneurship
How Personas Help You Design for Real Users
💡One of the biggest “aha” moments I had in learning Design Thinking was realizing that I am not my user. That’s where #Personas come into play
How Journey Maps Transformed Our Design Thinking
Last week we kicked off this series exploring the mindset behind design thinking. This week, we are diving into one of my new favorite tools: #JourneyMaps.
Unlocking Intrapreneurship: How Design Thinking Ignites Innovation
We’re excited to launch a brand-new series exploring a question that drives so many leaders, founders, and teams: How do we truly spark #Intrapreneurship?
❓How do we activate it in our organizations? 🤔
❓How do we ignite innovation from within? 🤨
❓How do we empower teams to turn ideas into impact? 🧐
Constraints Create Clarity - Why Less Choice = Better UX
You stopped at a roadside diner with only a few choices on the menu. And somehow … it’s refreshingly #Simple. 🧊 In systems design, more #Options often = more #Confusion
Bridging the Gulf of Execution - Helping Users Take That First Step
🧠 The best tools don’t just sit there waiting to be clicked — they say: “Hey, this is what I’m for.” That’s #IntentionalDesign. And it starts way before the user ever hits a button. Great software guides #Action, not just #Reaction.
Bridging the Gulf of Evaluation – Show Me What Just Happened
The best apps feel like they’re thinking with you. Click a button. Boom — something happens. Not just behind the scenes, but right in front of you: a spinner, a sound, a “Got it!” message.
Discoverability — The Power of Helping People Find What’s Possible
The best features don’t just work—they get noticed.
You know you’ve nailed #discoverability when people easily find new capabilities based on #precedent and #intuition.
Design Debt — The Hidden Cost of Not Fixing It
You know your solution design truly rocks when it’s whisper quiet in your hallways -- no one is asking for #documentation, no #trainingvideos needed, no group walkthroughs. It just works, and people use it. That's #IntentionalDesign.
Prototyping Isn’t Time-Wasting—Not Prototyping Is.
Why do we do a rehearsal before a wedding? Doesn’t it take time and cost money? We do it because we want the big day to go really, really well! We want it to be truly excellent.
Error Recovery—People Will Make Mistakes
When it comes to digital systems, I’d like mine in bubble wrap.
Just a crash pad for when things go sideways.
A soft landing when the app doesn’t understand my intention.
Is that too much to ask? 🤕
Mapping—Why People Click the Wrong Thing
Ever try to save your work and accidentally delete it instead? That’s not a “you” problem. That’s a mapping problem. 🧭
Visibility and Feedback — Why Users Get Stuck
If your software sometimes has your teammates wondering “Did that go through?” — you may have a great opportunity to bring clarity, confidence, and efficiency through solid design.