Every great idea needs a structure to stand on. We’ve mapped systems, named them, and explored how they work. Now it’s time for the final piece of the puzzle: 𝐃𝐚𝐭𝐚 𝐌𝐨𝐝𝐞𝐥𝐢𝐧𝐠.

💡One of the biggest “aha” moments I had in learning Design Thinking was realizing that I am not my user. That’s where #Personas come into play